6 Facebook Marketing Tips for Managing Your Facebook Page

See on Scoop.it – Social Media Use these simple Facebook page tips to become a more effective admin and make your page more professional starting today. renata mello‘s insight: This seems like an obvious one for social media professionals, but I had a few issues with Facebook before. So I would recommend checking the updates,…

Great example on how to use social media

Really inspiring presentation. Congratulations to the team Tourism Australia! This is a great example of what you can do with a great team, product and when you attract people to advocate on your behalf.  

How to Use Google Analytics to Track Facebook Referrals

See on Scoop.it – Social Media Google Analytics can be a powerful tool for tracking your effectiveness in driving traffic from Facebook. Here is a step-by-step guide. renata mello‘s insight: Google Analytics still is an essential tool to track your traffic. You can also use FB insights and tailored websites to have a better overview….

Are you up to date with the latest changes on social media platforms?

A brief summary of some of the latest changes on Twitter, Facebook and Linkedin Full article here. Source: Fast Company Twitter #Focus on images Twitter inline image preview can help boost your results. According to Fast Company tweets with images received 150% more retweets when they checked the metrics. #Ability to send and receive photos…

Socia media and customer experience

During my master I decided to write about Customer Experience. It was an interesting theme and I wanted to understand from the customer point of view. And also to get a real experience whilst working with a company. The research showed me how important the emotional aspect of customer experience is. And the difference between…